Real Estate Development: Marketing Solutions
Building Your Real Estate Marketing Plan
You develop communities of homes. We build real estate marketing plans for you. We’re known to create big, bold marketing campaigns with a strong foundation that will close the deal for buyers, change their future and move them into their forever home. Find out how we can customize a plan for you.
MAKING A GOOD FIRST IMPRESSION
TO HOMEBUYERS MEANS EVERYTHING
We know that it’s a competitive market out there – and that your audience is going to be investing in one of the biggest purchases of their lives: a home. Which is why it’s crucial to nail your real estate marketing message and visuals to reach the most ideal homebuyer for your community. For them, a home is more than a house: it’s a lifestyle. It’s where their story begins. Your marketing needs to show the beauty of the property and its design elements, along with the experience that their new address and location has to offer, such as the amenities and sense of community.
We’ll tell your story and sell your homes.
MUST-HAVE MARKETING STRATEGIES
FOR BUILDERS, ARCHITECTS, DESIGNERS & MORE
Online Location
Boasting a robust, engaging, optimized website for your featured property is a must in the fast-paced real estate industry. More than 90 percent of home buyers start their house hunting online, which is exactly where you need to be, giving them a tour of your property through eye-catching, professional photos and strong messaging.
Digital Location
We’re social media-savvy and know how to use multi-platform digital marketing strategies to get you the best results. From Facebook, Instagram and Google Search to email and search marketing and more. We’ll help your brand stand out from the massive amount of listings out there.
Offline Location
Just because more millennial homebuyers shop online doesn’t mean you ignore an audience that connects with and appreciates more traditional collateral. We’ll develop a solid offline brand captured in ads and signage, brochures and fliers.
Real Estate Package: Digital & Social Marketing Solutions
Custom Digital Marketing Packages
For Real Estate Agents
We’ll execute a strategy that will get you more listings, resonate with the next generation of buyers, and keep you top-of-mind with your existing clients.
Social media is the new word of mouth. As a real estate professional, you need to increase your social currency in order to succeed. It’s critical to position yourself as authentic, trustworthy, and reliable, but accomplishing this on your own is no easy task. Let our in-house team of digital experts take the reins so you can focus on running your business and providing five-star service.
A turnkey digital marketing package that will set you apart, increase your brand value, earn trust, and drive results.
Secure More Listings
Networking on social media is key to securing more listings. We’ll create a custom professional bio web page that does the talking for you. We’ll include testimonials from happy homeowners, a gallery of sold listings, and reasons why homeowners should list with you. Plus a quick “get to know me” video that you’ll record on your smartphone. We’ll target the zip codes that matter most and serve up this web page on Facebook & Instagram.
Stay Top-of-Mind
You need to stay in touch with past clients to keep them coming back. Connecting with them on social media is a must. We’ll conduct a social media refresh on your Facebook and Instagram accounts to create a cohesive brand presence. Then, we’ll provide you with a custom social brand manual to help your ongoing efforts including post types, templates, strategies, hashtag ideas, helpful tools, example posts, and more.
Connect with Next-Gen Buyers
The conversation with the next generation of home buyers starts with location, location, location. Millennials are digital natives, so you need to sell them on a destination using a platform they trust. We’ll create a blog on your website and develop monthly, destination marketing content. Then, we’ll distribute it on social and target prospects near and far so you can reach buyers before they are even looking for a new home.